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AI-native sourcing for Food brands.

Drop in an invoice. Wabel turns it into a structured brief and ranks suppliers across the global Food industry — every match explained.

Your invoiceA structured briefSuppliers, ranked
INVOICE_2026_Q1.pdf
#INV-4421
  • ESP-12Espresso Capsules · 12 ct1,200€5,040
  • TEA-100Specialty Tea · 100 g450€4,005
  • CHOC-1KHot Chocolate · 1 kg180€2,250
  • BISC-200Italian Biscuits · 200 g320€1,728
  • OLIVE-EXOlive Oil EVOO · 500 ml240€2,160
Total · 5 SKUs€15,183
Sourcing brief
from INVOICE_2026_Q1.pdf
Category
Coffee · Tea · Confectionery
Sub-category
Capsules · Loose-leaf · Tablets
Pack format
12 ct / 100 g / 1 kg
Volume
5,000 units / month
Origin
Italy preferred · DACH ok
Certs (required)
BRC · IFS
Certs (preferred)
Organic · Rainforest Alliance
Target price
€0.18 / ct · €38 / kg
  1. #1
    Lavazza S.p.A.94
    🇮🇹 Italy · Turin

    Q-grade arabica · BRC + IFS · 12-ct line matches exactly

  2. #2
    Caffè Borbone91
    🇮🇹 Italy · Naples

    Private-label expert · Nespresso & A Modo Mio dual-compatible

  3. #3
    Julius Meinl87
    🇦🇹 Austria · Vienna

    Premium · Fairtrade & Rainforest lines · UK retail history

  4. #4
    Segafredo Zanetti84
    🇮🇹 Italy · Bologna

    Mass-market scale · global logistics · partial on organic

Used by procurement teams at

  • TESCO
  • Carrefour
  • AH
  • ocado
  • Sainsbury's
  • REWE
  • Coop

For buyers

Briefs in 90 seconds.

Drop a PDF invoice, RFQ, or paste line items. Wabel extracts the structured spec — categories, volumes, certifications, target price — and ranks suppliers with one-line reasoning for each match. Try it now, no signup.

01Upload

Your invoice

Drop a PDF or paste line items.

Drop a PDF, or .

Max 4 MB

or paste
02Brief

Extracted spec

Will populate here in seconds.

Categories, pack, volume and claims will land here once you run the flow.

03Matches

Ranked suppliers

Top fits with one-line reasons.

Top supplier fits — each with a one-line reason — will land here.

Built for procurement at scale.

Food suppliers indexed
12,400
Sourcing volume processed
€890M
Faster than RFQ inboxes
4.2×
Average invoice to brief
90 sec

For suppliers

A profile, before you even sign up.

Wabel builds a structured, current public profile for every Food supplier we find — categories, SKUs, certifications, plants, markets, retail customers. Suppliers claim it and refine it. Buyers find it. ChatGPT, Perplexity and Google AI Overviews cite it when their users ask.

wabel.com/s/suempol-sa
Bialystok, Poland
Fish
Manufacturing
Distribution
Branded
About

Suempol is a Polish family-owned company founded in 1989, recognized as one of the world's largest salmon processors. The company specializes in traditional methods of production to maintain high-quality standards.

Products
53 total
  • Łosoś w kremie z zielonymi warzywami80 g
  • Łosoś atlantycki100 g
  • Łosoś atlantycki200 g
Cited by
ChatGPTPerplexityGoogle AI

A workspace for buyers

Projects, briefs, matches — one place.

Every sourcing project lives in a workspace with the brief on the right and ranked matches on the left. Shortlist, dismiss, send a request — without leaving the page.

wabel.com/buyer/projects/2041

Matches

18 ranked · 4 shortlisted
All18Shortlisted4Active11Dismissed3
  1. #1
    Lavazza S.p.A.
    Shortlisted
    🇮🇹 Italy · Turin
    94

    Already exports espresso capsules to UK retail. BRC + IFS certified. Q-grade arabica, 12-ct pack format matches the line item exactly.

    ShortlistDismissSend request
  2. #2
    Caffè Borbone
    🇮🇹 Italy · Naples
    91

    Strong DACH distribution, private-label experience. Capsule line runs both Nespresso & A Modo Mio compatible — useful if you need dual SKUs.

    ShortlistDismissSend request
  3. #3
    Julius Meinl
    🇦🇹 Austria · Vienna
    87

    Premium positioning, Fairtrade & Rainforest Alliance lines. MOQ slightly above your stated volume — flag for the brief review.

    ShortlistDismissSend request
  4. #4
    Segafredo Zanetti
    🇮🇹 Italy · Bologna
    84

    Mass-market scale, global logistics network. No organic SKUs in current catalog — partial fit on the cert requirement.

    ShortlistDismissSend request

For suppliers

Demand signals, live.

Suppliers see which buyers ranked them, what those buyers are sourcing, and where they fit. Unlock a signal to start a conversation — no cold outreach, no trade-show booth.

wabel.com/supplier/dashboard
Welcome, Caffè Borbone
Profile claimed

Your auto-generated profile is now live at wabel.com/s/caffe-borbone. You’ve been ranked in 47 buyer briefs this month — unlock to see who they are.

Buyer matches
47
+12 this week
Supply requests
8
3 new today
Meeting requests
5
2 new today
Profile views
312
+38%
Buyers asking for what you sell
Live
Buyer · UK retail · £24M revenue2h ago
Looking for: Capsule coffee · 12 ct · BRC required
Unlock
Buyer · DE wholesale · €110M revenueyesterday
Looking for: Specialty tea · private label · 8 SKUs
Unlock
Buyer · FR foodservice · €45M revenue2 days ago
Looking for: Hot chocolate · 1kg · organic preferred
Unlock
Recent activity
Profile viewed by a UK buyer
14m ago
New supply request received
2h ago
Ranked #1 in a fresh brief
3h ago
Profile viewed by a DE buyer
yesterday
Indexed in Google for 4 new queries
this week

Procurement teams are switching.

  • We were comparing four capsule-coffee suppliers for the Q3 own-label launch. The reasoning column on each match told us exactly which one ticked the BRC AA box and which was only IFS. Saved us a week of spec sheets.
    Sarah Linde
    VP Procurement, Albert Heijn
  • Onboarded as a supplier on a Tuesday. By Friday we had two qualified buyer requests in the inbox — both from regions our sales team wasn't even covering. Closed one inside the month.
    Marco Bellini
    Commercial Director, Caffè Borbone
  • I'd been chasing the same supplier discovery problem with three different tools. The brief auto-extract is what finally clicked — I stopped retyping the same RFQ into a directory search bar.
    Anders Lindqvist
    Head of Buying, ICA Gruppen

Start your next sourcing project.

Free for buyers, always. Suppliers claim their profile in minutes.